Discover how Korean pop culture took over the world
The "Hallyu! The Korean Wave" exhibition at the Rietberg Museum is an immersive journey into the global impact of South Korean pop culture. This groundbreaking showcase is the first of its kind in Switzerland, dedicated to exploring the evolution and influence of the Korean Wave.
The exhibition explores how Hallyu, meaning "Korean Wave," has transcended national borders to influence global pop culture. From the meteoric rise of K-pop to the international success of Korean cinema, Hallyu! The Korean Waveillustrates the factors that have contributed to South Korea’s cultural dominance on the world stage. Multimedia installations featuring K-pop performances, drama clips, and cinematic masterpieces provide an engaging experience for visitors of all ages.
This exhibition was organized idesign by the Victoria and Albert Museum in London, displayed at the Boston MFA and Asian Art Museum of San Francisco.
Don’t miss it! The "Hallyu! The Korean Wave" exhibition at the Rietberg Museum until 17 August.